Workfront: Strategically Orchestrating Work to Create Advantage for the Enterprise

An Intellyx BrainCandy Brief

The modern enterprise has several different platforms that serve as systems of record. These platforms are used to strategically manage critical functions like Finance, Human Resources, Sales, and IT. According to Workfront, however, there is an essential system of record that is missing: one that enables organizations to strategically manage work itself.

The company sees that it is work — activities that are executed on both an operational and project basis — that are the glue between these critical functions. Yet, according to the company, most enterprises have virtually no visibility or insight into how work actually gets done or how to manage it. The company created its platform to fill this gap. The platform aims to enable organizations to strategically manage critical work efforts by orchestrating the tasks, content, and collaboration necessary throughout the lifecycle of work.

The company created the platform as an integration and workflow engine that both serves as the system of record for work activities, but also integrates and orchestrates the execution of work through the myriad systems that an enterprise already uses to perform specific actions (including other systems of record). The company believes that by embracing this strategic and centralized management of work, its clients gain increased visibility, flexibility, and the ability to change and adapt more rapidly, which simultaneously leads to enhanced productivity and more strategic execution.

©2019 Intellyx LLC. Intellyx advises companies on their digital transformation initiatives, and helps vendors communicate their agility stories. At the time of this writing, none of the organizations mentioned in this article are Intellyx customers. To be considered for a Brain Candy article, email us at pr@intellyx.com.

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