An Intellyx Brain Candy Brief
Will there ever be a way to prevent bad actors from posting bogus impersonator websites, sending phishing emails, and robo-calling and texting everyone with new fraud schemes?
Nope. Especially not now that cybercriminals and saboteurs have AI. They can stamp out new fake domains, malicious content, and automated threat infrastructure faster than ever. Eliminating reported abuses becomes an endless game of whack-a-mole.
Netcraft takes an preemptive approach to digital risk protection (or DRP) that detects and de-fangs cyber risks by monitoring internet-wide domain and network activity, verifying the leading indicators of attacks, and then taking them down hours before they can sink their teeth into potential targets.
Their risk monitoring AI detects and classifies emerging risk activities, continually reinforcing itself with machine learning from missions and threat feeds, for an average takedown time of 33 minutes, well before most users will ever see the offending content. Attacks are suppressed because they just aren’t worth the effort and/or infrastructure cost anymore.
But the real secret sauce here can’t be replicated by AI – it’s relationships and reputation.
Netcraft has a long web research history and open lines with most known technology and media platforms – partnering directly with the likes of Google, Microsoft and Meta, cloud delivery networks, ISPs, browsers, and mobile providers, as well as sharing intelligence with the threat intel community. Their reputation for reliably verifying threats with minimal false positives means vendors, ISPs, CDNs, and telcos can confidently enforce takedowns, including an automated API-driven killswitch for privileged providers.
Copyright ©2026 Intellyx B.V. Intellyx is the change agent analyst firm focused on customer-driven, technology-empowered enterprise transformation. Our thought leadership distills insights across the rapidly evolving enterprise IT landscape, and our advisory helps you and your customers see through the hype and get beyond the fear of technology disruption to take action and realize value through change. At the time of writing, Netcraft is not an Intellyx customer. No AI was used to write this article. To be considered for a Brain Candy article, email us at pr@intellyx.com.
