Fresh off the Vegas-style hypefest that is the Consumer Electronics Show, fitness wearables darling Fitbit is already in hot water. Numerous customers, furious at the…
Welcome to the first in a series of articles featuring digital influencers who are driving digital transformation for enterprises across the globe. Today’s influencer: Otto…
Forbes asked me to pen a retrospective for my final article of the year. To this end, I reviewed the articles I had written in…
Every digital marketer knows how important social media are for supporting the overall customer journey. Which social media channel is the most important, however, may…
What do text processing for call centers, predictive maintenance for field service technicians, and cybersecurity analytics all have in common? The answer: they are all…
Customer experience (CX) is a hot topic in digital circles as well as more traditional marketing conversations today. In spite of such focus, however, most…
In the fifteen years since seventeen software developers met at a Utah resort and hammered out the Manifesto for Agile Software Development, Agile methodologies for…
Disruption is ubiquitous in today’s tumultuous business environment. Sources of disruption surround us, from ever-accelerating technology innovations to industry-shattering, revolutionary business models. Change is constant,…
For retailers and consumer brands in general, Black Friday is not only ground zero for annual profitability, it’s also their digital performance baptism of fire…
The log file analysis marketplace is red hot – but perhaps not for the reasons you might think. A battle between established player Splunk Inc.…
