IRM UK Business Change & Transformation Conference Europe 2019
18 – 20 March 2019
Radisson Blu Portman Hotel
London UK
Digital transformation has been the hot buzzword for half a decade now, and yet this customer-driven, technology-empowered business transformation trend is still poorly understood and unevenly implemented.
As with earlier technology-related business trends, software vendors have co-opted the message. Meanwhile, enterprises struggle with the complexities and subtleties of achieving its strategic goals.
In this talk, digital transformation industry analyst Jason Bloomberg will discuss both the current challenges and successes across the global digital transformation landscape.
Attendees of this session will:
- Receive — finally! — a clear, distinct definition of digital transformation
- Gain a historical perspective of digital transformation efforts since the trend became popular
- Learn about notable failures and success stories, and why they ended up where they are.
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