Intelligenza artificiale: da Wall Street alla rivoluzione del digital performance management

By Redazione BitMAT Questi esempi mostrano che l’intelligenza artificiale, il machine learning e gli algoritmi sono ormai una tecnologia collaudata che può essere utilizzata per analizzare (e […]

How Lowe’s Battles Amazon With Omnichannel Digital Performance

There’s no question that Amazon.com has thoroughly upended the retail industry. Every retailer, from mom-and-pop shops to big boxes, have had to rethink their strategies from […]

Digital Disconnect Between User Experience And Business Results: Report

Web and mobile professionals know the value of prompt performance metrics, but over three quarters of them report that their business and performance data is too […]

What Marketers who Care about CX Can Learn from IT

Customer experience (CX) is a hot topic in digital circles as well as more traditional marketing conversations today. In spite of such focus, however, most people […]