O’Reilly’s New York-based Strata+Hadoop World conference is one of the largest big data conferences in the world today, featuring hundreds of vendors touting innovative solutions – yet most of them select from the same small handful of phrases to assemble their marketing messages.
Big data. Streaming data. Real-time. Analytics. Data lakes. And open source Apache projects Hadoop, Spark, and Kafka.
In spite of this limited vocabulary, disruptive innovations abound – and furthermore, many of them are maturing. One oft-repeated theme at the conference: we’re past the ‘science project’ phase of big data and onto the business value, enterprise-grade phase.
Other common themes across vendors at the show: streaming data is the hot topic, including real-time analytics, fast data, and the Apache Kafka distributed data streaming platform.
Furthermore, big data pioneer Hadoop is now passé, in spite of the conference name, as the Hadoop team built the platform for batch processing. Today the buzz is around Apache Spark, a web-scale data processing engine well-suited for streaming data.
The final theme: low-code/no-code. Many vendors are delivering surprisingly powerful tools for business users, requiring no coding skills. I’ve written about the white hot emerging low-code/no-code market before, and it’s no surprise that vendors are bringing such capabilities to the big data world.
Notable Disruptions at Strata
When I attend tech conferences, I’m usually content to find a half dozen sufficiently disruptive stories for a Forbes article. At Strata, in contrast, virtually every vendor on my list made the cut. Here, then, are the 15 disruptive vendor stories that made my (not so) short list.
Read the entire article at http://www.forbes.com/sites/jasonbloomberg/2016/10/02/disruptive-technology-monotonous-marketing-at-stratahadoop-world/.
Intellyx publishes the Agile Digital Transformation Roadmap poster, advises companies on their digital transformation initiatives, and helps vendors communicate their agility stories. As of the time of writing, Anodot, Maana, and Rocana are Intellyx customers. None of the other organizations mentioned in this article are Intellyx customers. Image credit: Jason Bloomberg.
