“Our people are our most important asset.” Most enterprise organizations have a statement similar to this within their mission statement or organizational values. The problem, however, is that the human resource (HR) systems they use to manage employee performance and development are now ineffective in a world of dynamic, fluid, and self-organizing teams.
Zugata believes that it can help organizations take a fresh approach to employee and organizational performance management — one that it built to specifically address the challenges and needs of a post-industrial world. The company’s product integrates with the systems that knowledge workers use to communicate and collaborate. From that data, the platform builds what the company calls a “social graph” that describes how employees interact. Using the social graph, the product essentially crowd-sources feedback from the people with whom each employee works most closely.
The company powers this dynamically-created and continuously evolving 360-degree feedback loop using an algorithm that ensures that providing feedback doesn’t become a full-time job, but also uses forms of gamification to ensure that employees provide this much-needed feedback. Moreover, the company employs research-based models to help tie this feedback to specific employee roles and behaviors.
The result is an employee portal that provides continuous feedback and helps employees identify and act upon development opportunities. The company aims to help organizations create high-performance cultures aligned to the dynamic nature of modern enterprise teams by empowering employees to harness the feedback of those with whom they work most closely and take the lead in their own development.
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