Senet: Solving the IoT Connectivity Challenge with a Crowdsourced Spin

An Intellyx Brain Candy Brief

You know the Internet of Things (IoT) pitch: put sensors on everything, collect the data, and transform the way your business works. It sounds simple, but actually doing it isn’t. The biggest culprit is the ability to collect that data from assets that are either moving or in far-flung locations. The traditional solution to this problem has been cellular technology, but it often proves too costly and clunky for many applications — particularly in low-tech industries.

IoT connectivity provider, Senet, did not start out to be in the business of providing connectivity. It began as a company automating the distribution of fuel to homes via smart sensors that allowed fuel distributors to monitor and manage fuel levels in customer tanks more efficiently. In the process, however, they realized that they had built a national IoT network — one that could do much more than just monitor tanks.

Today, the company offers IoT connectivity in 250 cities using the LoRaWAN protocol — a global, open standard for carrier-grade Low Power Wide Area Network (LPWAN) connectivity, which was designed to connect low-cost, battery-operated sensors over long distances.

Moreover, the company has introduced what it calls its LPWAN Virtual Network (LVN) — a crowdsourced IoT connectivity marketplace in which customers buy and deploy gateways (the connectivity infrastructure) and then participate in a revenue share model when the company sells connectivity using the infrastructure. This interesting approach is enabling the company to rapidly expand its network to deliver connectivity and future offerings to its customers.

Copyright © Intellyx LLC. Intellyx publishes the Agile Digital Transformation Roadmap poster, advises companies on their digital transformation initiatives, and helps vendors communicate their agility stories. As of the time of writing, none of the organizations mentioned in this article are Intellyx customers. To be considered for a Brain Candy article, email us at pr@intellyx.com.

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