By The Technology Headlines
To understand the true power of disruption that streaming media leaders like Netflix have brought to their respective markets, you need to follow the money.
While Netflix produces some of its own content, it licenses the vast majority of what its customers see – and it uses its influence in the marketplace to get access to content at bargain basement rates.
One way content producers are attempting an end-run around Netflix is via a new content form factor: ‘fast fiction,’ consisting of high quality short videos streamed to smartphones and other devices.
How Fast Fiction Will Disrupt Netflix
While Netflix customers can certainly view its content on their phones, the fast fiction category focuses on content that producers create specifically for handheld devices, in some cases integrating with interactive features specific to the device.
Given its greenfield status, the fast fiction market is an ideal place to disrupt how content producers are paid, according to fast fiction startup Fiction Riot.
Fiction Riot’s vision: build a subscription-based fast fiction platform that fairly compensates the producers of all content on the platform, from the big-name pros to the individual crew members at shoestring startups.