By Christina Dieckmeyer
Charles Araujo, Principal Analyst at Intellx, also provided insight into why it’s not possible to have a digital transformation that is not a business transformation.
He discusses why the two have become intertwined, but also how at the end of the day it doesn’t negate the fact that you need to have a well-oiled machine – you can’t deliver differentiated customer experience if you can’t execute effectively.
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