By Renee Changnon While the customer experience has been an area of interest, Forbes reports that many experts are suggesting that the grocery supply chain is…
Ever since Amazon.com announced it was acquiring Whole Foods earlier this week, the pundits have been jumping on the story, each one theorizing about Amazon’s…
For retailers and consumer brands in general, Black Friday is not only ground zero for annual profitability, it’s also their digital performance baptism of fire…
For most technology companies these days, the mantra is go big or go home. For Walmart, however, it’s simply go big. It may be the…
Notwithstanding my exhortations against digital marketing creepiness, B2C digital marketers love to circumlocute around the notion of the purchase. “It’s all about the customer journey!”…
Back office software giant SAP has long coveted a leadership position in the front office, especially as digital transformation has become the initiative du jour…