During the expo, we had the chance to explain our product to Forbes contributor Jason Bloomberg. He just published an article about a crop of startups disrupting industries using blockchain technology —including Varanida, my recent client.
Today’s digital advertising world centers on complex bidding processes…
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The current system, however, faces several challenges. Ad fraud in its various forms plagues the industry. Ad blockers challenge ads’ value proposition. And intermediaries take a large cut for their troubles.
Read the entire post at https://tibz.blog/tag/blockchain/.
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