Salesforce automation strategy sharpens with acquisition

By Shaun Sutner

And while Salesforce’s pick of a relatively low-profile RPA vendor may be somewhat unexpected, Servicetrace’s specialties in service-based software testing and application performance technology could help Salesforce with delivery partners, said Jason English, an analyst at Intellyx.

“It’s not surprising at all that Salesforce is continuing to make moves in shoring up its automation capabilities, given the suite of process integration tools it has already assembled,” he said.

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