An Intellyx Brain Candy Brief
BoostKPI uses AI and ML to uncover insights into how KPI metrics change, both respect to other metrics and to time.
By focusing on how metrics change, BoostKPI can gain deeper insights into KPI data than other tools. For example, instead of reporting on shopping cart abandonment metrics, it can uncover the root causes for why such metrics changed at some point in time, or relative to other metrics.
BoostKPI can also determine which KPIs are changing the most, both in absolute and relative terms. In this way, it can indicate previously unrecognized areas of interest for business users to drill down into.
BoostKPI has achieved early traction in industries and problem areas that track quantitative KPIs like eCommerce and fraud detection. However, since the company can identify important KPIs even when organizations aren’t tracking them, BoostKPI can help any organization become more data-driven.
Copyright © Intellyx LLC. Intellyx is an industry analysis and advisory firm focused on enterprise digital transformation. Covering every angle of enterprise IT from mainframes to artificial intelligence, our broad focus across technologies allows business executives and IT professionals to connect the dots among disruptive trends. None of the organizations mentioned in this article is an Intellyx customer. No AI was used to produce this article. To be considered for a Brain Candy article, email us at pr@intellyx.com.
