Papyrus: Reinventing the Programmatic Ad Industry with Blockchain

An Intellyx Brain Candy Brief Data-driven, programmatic ad buying for online and mobile is now an established industry, but it suffers from numerous problems. Fraud is […]

Digital ad scandals and ad blockers are undermining online ads – but what happens next?

By Jon Reed Note that bit about “advertising rates across the media are falling fast.” The push to invent a new model is high pressure. That […]

Umbrage – The Stepmother of Invention

By Ken Klapproth The progress of ad blocker software over the years as described by Jason Bloomberg in the Forbes article is another case in point […]