An Intellyx Brain Candy Brief ThinkAnalytics leverages machine learning and video metadata to understand what content resonates with each viewer. Its platform provides content discovery,…
An Intellyx Brain Candy Brief As a leader in the mobile advertising attribution and analytics market, Kochava serves advertisers who require insights into how well…
An Intellyx Brain Candy Brief StartApp is an established mobile advertising platform provider, supporting 1.5 billion monthly active users who access over 400,000 apps, generating…
During the expo, we had the chance to explain our product to Forbes contributor Jason Bloomberg. He just published an article about a crop of startups…
In last week’s article on the Blockchain Expo in London, I pointed out that many blockchain-based endeavors struggle to find a rational business model. In…
An Intellyx Brain Candy Brief Data-driven, programmatic ad buying for online and mobile is now an established industry, but it suffers from numerous problems. Fraud…
By Jon Reed Note that bit about “advertising rates across the media are falling fast.” The push to invent a new model is high pressure.…
For those of us in the technology world, digital is a technology concept – customer-driven technology to be sure, but still about the ones and…
Verizon Communications completed its $4.4 billion acquisition of Aol today in one of the more peculiar strange-bedfellows digital matchups of the decade. On first glance,…
Remember the old joke about the farmer who won the lottery? A reporter asked him what he’d do now, and he responded he’d just keep…