Notwithstanding my exhortations against digital marketing creepiness, B2C digital marketers love to circumlocute around the notion of the purchase. “It’s all about the customer journey!”…
TARGET Raise awareness for hybris as the leading front end solution inside SAP’s Customer Engagement and Commerce (CEC) platform. ENGAGE Through a series of product…
At this week’s San Francisco-based customer event SDL Innovate, web content management and globalization vendor SDL sported a range of improvements in their product line.…
