Video: How Digital Journeys Change the Way Applications Are Made

Charles Araujo, Principal Analyst at Intellyx, and Scott Menter, Vice President of Business Solutions at BP Logix, discuss how digital journeys change the way applications are […]

LA Fitness, ‘Hotel California’ and the fallacy of digital transformation

Digital transformation is about more than technology — it’s about delighting your customer during every stage of their journey with you. Even when they leave. It […]

To Make Digital Transformation Real, Shift from a Project to a Product Focus

Our fellow pundits love broad proclamations like ‘software is eating the world’ or ‘every company is becoming a software company.’ For those tech-savvy enterprises that have […]
Interactive voice technology has come a long way since the ‘press one for sales’ days.

Reinventing Interactive Voice Response For The Digital Era

Few technologies are more despised than interactive voice response (IVR). It doesn’t help that big companies have largely replaced the dreaded ‘press one for sales’ with […]