By Martin Schmidt The biggest obstacle for implementation of our omnichannel vision is the existing organizational and logistic dividing lines between the various distribution channels…
By Marc Abraham I recently did an online retail course and one of the first things that our teacher Ian Jindal said was: “forget thinking about…
With the explosion of consumer technology options, digital transformation has upended retail more so than any other industry. From the retailer’s perspective, every device, every…
Instead of multichannel, which would be an accurate way to describe marketing on a range of platforms, the industry has now moved to the buzzword…
Fresh from the deeply technical O’Reilly Velocity conference, I decided to tackle digital transformation from the opposite end of the spectrum at last week’s Innovation…