Microsoft Is a Launch Partner for Salesforce’s New IoT Cloud Service

By John K. Waters

Salesforce said it will launch its new IoT Cloud service officially sometime next year. Microsoft is the first Thunder user; Benioff called the company its “launch partner.” Salesforce Cofounder Parker Harris, who showed up at the keynote dressed as “Lightning Man,” said the Salesforce overhaul was “the biggest thing we’ve done since we started this company.” He then showed conference attendees how Microsoft is using the IoT Cloud service in conjunction with Azure Event Hubs to track Office 365 event data. BuildingBlocksGen_v4Azure data is automatically sent to Salesforce to trigger events. Harris demonstrated how the Salesforce service determines how Office 365 data should be used, and then connects it to the Salesforce Marketing Cloud. The IoT Cloud can capture data from billions of daily Office 365 usage events, he said.

Industry analyst and author Jason Bloomberg, president of Intellyx, who attended the conference, sees the IoT Cloud as more of an integration cloud. “What’s interesting is the sheer scale of it,” he said. “How many Office 365 customers are there? How many events per customer per day? That is a massive cloud scalability challenge.”

Read the entire article at https://redmondmag.com/articles/2015/09/17/ms-is-parter-for-iot-cloud.aspx.

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