By SWE Staff

Perhaps the USP of your company is a fast turn around time. With a fast turnaround, you can ensure that customers and clients get the product that they want as quickly as possible. But, fast doesn’t necessarily mean efficient, and you could be making mistakes that will cost you both clients and money in the long run. Instead, you should think in terms of slow is smooth and smooth is fast. This means that by going slowly, you’ll avoid mistakes and thus deliver a fast service without trying. As such, you can still get the desired result without the goal as a main focus of your company.

Read the entire article at http://socialwebenterprises.com/stop-striving-for-the-wrong-goals-online/

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