By The Business Transformation Network
In this exclusive video, Jason Bloomberg (President of Intellyx) discusses digital transformation for the future in the lead up to his talk at IRM UK‘s Business Change and Transformation Conference Europe in London on the 18th-20th March. 
Jason looks at how acknowledging customer needs and experience is integral to successful digital transformation, providing examples, like JLL and Disney of how organisations have done this successfully. Jason considers how branding and digital transformation can go hand-in-hand for the future of the business, highlighting that digital transformation isn’t solely technology focused.
Click here to watch the video https://www.thebtn.tv/exclusive-content/video/digital-transformation-five-year-success-or-failure-jason-bloomberg
