Split Software: Threading agile feature flags, from function to form

Split SoftwareAn Intellyx BrainCandy Brief

Split Software focuses on the fine threads of software feature iterations, as they are woven through the broader swatches of software design, development, delivery, user feedback and reengineering.

While the handful of companies specializing in feature flags may approach software features from a conversion marketing, customer satisfaction, or A/B UI testing point of view, Split is reaching farther left into the software delivery process to incorporate integration and back-end code changes that are also toggled behind each iterative feature decision point.

“Feature flagging can actually encode the intended software functionality into the code itself, allowing it to be toggled, and then tying that feature back to the resulting business data and user feedback to measure value,” said Nick Kephart, VP Marketing for Split.

The finest detail work of agile development requires continuously monitoring and managing every experimental iteration of delivering features to meet user needs, not just at the user experience layer, but at every code and service layer that feature calls on.

While focusing on feature flagging, Split naturally offers API stitching with most market-leading observability, communication and agile project management tools of choice.

© 2019 Intellyx. At the time of writing, Split Software is not an Intellyx customer. None of the other vendors mentioned here are Intellyx clients. Want to see more BrainCandy? Subscribe today. If you are a vendor seeking coverage from Intellyx, please contact us at PR@intellyx.com.

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Principal Analyst & CMO, Intellyx. Twitter: @bluefug