ServiceNow Invests In MapAnything In Platform Ecosystem Play

Service management leader ServiceNow today announced a strategic investment in MapAnything, a location services company that has heretofore run on the Salesforce.com platform. With this investment, MapAnything is committing to building equivalent services on the ServiceNow platform.

Typical MapAnything-based Application (Source: MapAnything)
Typical MapAnything-based Application (Source: MapAnything)

The investment is part of a $33.1 million Series B round that also includes investments from Columbus Nova as well as all previous investors, including Greycroft Partners, Harbert Venture Partners, Salesforce Ventures and individual investors Michael Lazerow and former NBA commissioner David Stern. The financing follows last year’s Series A round of $7.3 million and brings the total investment to date to $40.4 million.

Supporting multiple platforms has always been part of MapAnything’s strategic plan. “Our intention was always to run on multiple platforms,” explains John Stewart, CEO of MapAnything. “Now we’re bringing MapAnything to the ServiceNow platform.”

MapAnything provides a suite of location-aware apps and platform services for numerous applications, ranging from supporting field service teams to keeping track of dumpsters. With MapAnything, a ServiceNow user can set business rules, like ‘when a technician arrives at a location, change the status of a work order.’

Read the entire article at http://www.forbes.com/sites/jasonbloomberg/2017/02/02/servicenow-invests-in-mapanything-in-platform-ecosystem-play/.

Intellyx publishes the Agile Digital Transformation Roadmap poster, advises companies on their digital transformation initiatives, and helps vendors communicate their agility stories. As of the time of writing, ServiceNow is an Intellyx customer. None of the other organizations mentioned in this article are Intellyx customers.

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